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Marketing Plan

Are you interested in a career in market, business, economics, entrepreneurship, or public relations? If so, the Marketing Plan CDE is perfect for you. This CDE takes place in March at the Tennessee FFA State Convention in Gatlinburg and is an amazing opportunity for anyone interested in the above fields. If you would like to learn more about the CDE or are already preparing to compete, please evaluate the following resources:

  • An overview of the Marketing Plan rules as well as the rubric for each part of the CDE can be found starting on page 153 of the Tennessee FFA CDE Handbook
  • The National FFA Marketing Plan guidebook can be viewed here and information about product positioning can be viewed here
  • Some advice on how to be successful in the marketing plan can be found: 1. Here 2. Here 3. Here 4. Here
  • The 2015 National Marketing Plan Finals can be watched here


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